Payday Rewards: A Content Rewards Program With No Follower Minimum

The short answer: Payday Rewards is a content rewards program that pays you Promo Credits for posting about Payday on TikTok and Instagram. There's no follower minimum, nothing to apply for, and nothing to submit. Post a video about your Payday entry or share your promo code, tag @paydayfantasy, and earn up to 100 Promo Credits per video based on views.

Payday Rewards is new and in beta, so rewards and rules may change as we learn what works.

What is a content rewards program?

A content rewards program is when a brand pays creators for posts based on how many people watch them, usually a set amount per 1,000 views. Instead of pitching for a brand deal, you make the content first and get paid on results. It's become one of the easiest ways for smaller creators to earn from brands, because the views do the talking, not your follower count.

Many platform programs set a high bar. TikTok's own Creator Rewards Program, for example, requires at least 10,000 followers before you can join. Payday Rewards has no minimum. If you have 87 followers and a video that hits 1,000 views, it counts.

How Payday Rewards works

1. Add your username. Open Payday Rewards in the app, opt in, and link your TikTok and/or Instagram username so we can match your posts to your account.
2. Post about Payday. Make a TikTok or Instagram Reel about your Payday entry, or share your promo code. Show Payday on screen, say "Payday", and keep it at least 10 seconds.
3. Tag @paydayfantasy. That's how we find your post. There's nothing to submit.
4. Get paid on Monday. We count views 5 days after you post, and Promo Credits land in your Promos tab the following Monday.

How much can you earn?

Each video earns the highest tier it reaches 5 days after posting:

• 1,000 views: 1 Promo Credit
• 5,000 views: 5 Promo Credits
• 25,000 views: 25 Promo Credits
• 100,000+ views: 100 Promo Credits (the maximum per video)

That works out to about 1 Promo Credit per 1,000 views, in line with what many brand content rewards programs pay. You can be paid for up to 3 videos a week across TikTok and Instagram combined. That's up to 300 Promo Credits a week, or up to 1,200 a month.

Promo Credits are entry credits for pick'em MAX entries on Payday, where 1 Promo Credit covers $1 of an entry fee. They have no cash value, can't be withdrawn, and expire 7 days after they're issued. If an entry you make with them wins, you keep the payout in cash, minus the credits used.

Not a video creator? Follow us on X

Link your X username in Payday Rewards and follow @paydayfantasy. Every week we pick 5 followers at random to win 10 Promo Credits each. As long as you're linked and following, you're in every week. No purchase or deposit necessary.

What kind of content earns

Payday has to be the main topic. Videos that work well include slip reveals and win reactions, picks breakdowns, how-to-play walkthroughs, promo code pitches, live game-day sweats, memes and skits, losses kept light, and duets or stitches of our posts. Fun, confident, sports-fan energy is what we're after. Adding your promo code, and #ad or #PaydayPartner, is recommended. The full list of must-haves, formats and what won't qualify is in the Eligible Content Guide.

Tips to get more views

• Hook in the first second: open on your slip or your reaction.
• Post around big games, when sports fans are already scrolling.
• Add captions so people can follow with the sound off.
• Be yourself. Real reactions beat scripted ones.

Who can join

Any identity-verified Payday account holder, 18+ (19+ in Nebraska). No deposit is needed, and you can take part from anywhere in the US. To use your Promo Credits on contests, you need to be physically located in a state where Payday is available.

Start earning

Open Payday Rewards in the app, opt in and add your usernames. For every detail, see Payday Rewards (Beta): Get Paid to Post and the Payday Rewards Program Terms.